Hi! I’m Amanda, and I’m So Glad You’re Here.
Here’s a bit about what I do.
I’m a communicator—often a one-woman marketing show at small, up-and-coming companies, both in the consumer product and B2B services spaces.
Most recently, I’ve discovered a passion for product marketing and partnering with product development teams. I love uncovering unmet needs, helping to build solutions, and ushering in exciting new products all the way from research to raving reviews.
In addition to my day job, I have been inspired to run for local government- specifically, the School Board of Newark, CA. I’m excited to put my communication and problem solving skills to work for parents, children & teachers in my new home town!
There’s nothing more interesting to me than human behavior. I read the data-driven tea leaves of customer satisfaction surveys, focus groups, concept testing, and customer segmentation, all to find customer pain points to solve for. When you work in consumer insights, there’s no such thing as a boring day! Learn more
Product Marketing provides an amazing opportunity to find un-solved problems, build the solution and make people’s lives a little bit easier. I love partnering with engineering and product development teams to deliver products that customers rave about. See my work
The best launches are built on insights, then planned to inspire and executed to perfection. They’re measured, refined, and scaled. Being the person behind the launch is where my strengths really shine. Products I’ve launched
Want to learn more?
Check out my portfolio! My Portfolio